It took 10 years for Rodrigo Epifanio to go $1 million in income along with his firm, GreenBird Landscaping, Masonry and Irrigation. Diligence and laborious work had been required, however Epifanio knew he wanted greater than that to develop the enterprise from his authentic two-person crew.
That’s when he turned to SCORE, the Service Corps of Retired Executives, for assist.
In 4 years of working with SCORE mentors, taking their workshops and doing his personal analysis, Epifanio grew his firm to 12 staff. He now has seven vans and 5 lawnmowers in his fleet. In 2018 he and his crew introduced in $600,000. He expects to achieve $1.2 million subsequent yr.
“He has taken to coronary heart what he realized at SCORE,” stated Jean Mojo, SCORE vice chairman and mentor. “He was amazingly diligent about responding to the data he acquired and he’s seen success. He’s been in a position so as to add crew and tools, and his income has grown.”
This yr GreenBird Landscaping was chosen as SCORE’s Small Enterprise of the 12 months.
“We selected him due to his thorough method to enterprise,” Kim Marchand, previous chairwoman of the nonprofit, stated. She hosted a virtual awards ceremony on June 10 that acknowledged a number of small companies throughout the Cape.
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Marchand known as GreenBird Landscaping a high-end design, set up and upkeep firm that was capable of handle the enterprise extra effectively.
“He’s an awesome instance of utilizing the most effective of what SCORE has to supply. He discovered SCORE, subscribed to it, engaged with it, tried completely different approaches, and turned it into a hit.”
Free enterprise session companies
SCORE of Cape Cod and the Islands supplies free session companies and recommendation to enterprise homeowners, nonprofit organizations and these seeking to begin out in enterprise. In 2020, SCORE mentored 633 people in additional than 1,800 periods, based on Mojo. They sponsored 75 workshops with 1,357 whole attendees. And 87 start-ups received assist launching their companies.
Epifanio reached out to them for path when he noticed alternatives to extend enterprise. He needed to raised serve clients, be extra skilled, and create the precise tradition in his firm the place consideration to element mattered. He had a marketing strategy, nevertheless it was in items, he stated.
“I used to be attempting to do all of it alone till I received their assist,” he stated. “I wanted some path.”
Enter mentors Marc and Mim Goldberg, who requested him questions, steered studying supplies, pointed him within the path of applicable SCORE workshops, and helped him develop a marketing strategy.
Epifanio talked along with his mentors each few weeks or as soon as a month throughout his busy season. Over the course of 4 years, he rana number of points by them, from personnel points to enhancements or adjustments he needed to make.
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They didn’t make suggestions however they did provide options for options. Epifanio additionally received assist from a SCORE volunteer accountant who helped him with the accounting software program, QuickBooks.
“I knew the shoppers I wanted to achieve,” Epifanio stated. “I knew what I wanted to do to attain that, however that solely occurred with their assist. We’ve been rising yr after yr since 2018.”
The panorama business has proven sturdy development
The pandemic could have helped his enterprise. With social distancing tips, the outside has change into a spot of refuge and escape, providing security from the worldwide pandemic. In keeping with IBISWorld, a advertising and marketing analysis agency, the landscaping companies business has grown 2.5% per yr since 2016.
GreenBird’s development has been a lot increased. The housing market growth on the Cape since final fall guarantees work into the long run.
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Reinvesting helps a enterprise develop, Marchand stated.
“There may be alternative to make that entry into landscaping,” she stated. “Lots of people have that have. The reinvesting is what Rodrigo recognized. That’s the place a whole lot of landscapers have bother.”
Epifanio had different causes for rising enterprise. His circle of relatives was rising, and he needed to raised present for them.
Different Cape Cod companies honored by SCORE
SCORE additionally acknowledged the Decrease Cape Outreach Council as its Nonprofit of the 12 months. The Council went to SCORE for assist making a strategic plan. SCORE developed 60 strategic plans for nonprofits on the Cape and Islands final yr, based on Marchand.
“Like all companies, we wouldn’t survive with out good administration,” Council CEO Larry Marsland stated. “We gained’t survive with out bringing in revenue to pay for the work we do. We couldn’t survive if we’re not all on the identical web page getting into identical path collectively.”
Key members of the board of administrators put collectively a 3- to 5-year strategic plan that took into consideration what they needed the group to appear like, and how they’d wish to make optimistic adjustments. SCORE volunteers gave them assignments they usually’d meet each few weeks to debate them.
“Having somebody directing the group of us was useful,” Marsland stated. “Getting key folks on the identical web page, fascinated by the identical issues, sharing their opinions and imaginative and prescient with one another and drawing conclusions about what we needed to do with the group was essential.”
The nonprofit has three full-time and two part-time staff, however counts on greater than 400 volunteers to do its work. Final yr they supplied $1,189,000 value of monetary help and $865,000 value of meals.
“This COVID factor has been essentially the most critical financial disaster I’ve seen,” Marsland stated. “What’s really wonderful is how folks rose to the event. I’ve not seen such exceptional generosity.”
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BizChecks Payroll was SCORE’s Small Enterprise Champion of the 12 months. Proprietor Larry Drago has been a power and advocate for small companies in Massachusetts, Mojo stated.
“We’re all the time taking a look at small companies on the Cape who go above and past to assist the small-business neighborhood,” Mojo stated. “Larry has achieved a nice job representing the enterprise neighborhood on Beacon Hill. He is been tremendous constant about serving to the small enterprise neighborhood.
SCORE awarded “Construct a Higher Mousetrap” awards to 15 companies on the Cape and Islands. They embrace the Canteen, Shored Up Digital, ack4170, Drift Wellfleet, Bennett Gallery, Beef Jerky Outlet, Fleeting Moments Pictures, Bourne TV, Lowell Devices, Cape Cod Espresso, Want Present Firm, the Snowy Owl, Consigning Ladies, the Hanger B Restaurant, and Nauset Farms.
Contact Denise Coffey at firstname.lastname@example.org. Comply with her on Twitter: @DeniseCoffeyCCT.